The United Kingdom might now have the safest roads in the European Union, but the number of people dying or being injured on our roads is still too high.
In 2017 there were seven people killed and 152 people seriously injured on roads across Cleveland. This included 27 children who sustained serious injury and one loss of life.
Road traffic collisions and injuries are preventable, as many of them are caused by people driving:
- too fast or overtaking dangerously
- whilst using a mobile or otherwise distracted
- under the influence of alcohol/drugs
- whilst tired
- without using a seatbelt
- failing to look properly
In collaboration with partners in the region, the ‘Look Out for Each Other’ campaign will aim to highlight the greatest risks on the roads and those road-users who are most vulnerable. It aims to educate and inform people and ultimately encourage them to be more considerate on the roads and, whether they are a driver, pedestrian, motorcyclist or pedal cyclist, to take care on the roads and look out for each other, especially at times of higher risk.
This month we are focusing on driving while distracted.
New legislation came into force on 1 March 2017 that will see people issued with six penalty points and £200 fines for using mobile phones whilst driving.
Road Safety GB North East launched its ‘Stay Focused on the Road’ campaign and Cleveland and Durham Specialist Operations Unit stepped up police patrols to coincide with the new Government rules designed to crackdown on mobile phone use at the wheel.
The tougher sanctions are being brought in amid mounting concern about the increase in the number of people using mobile phones at the wheel and the lack of prosecutions and convictions of offenders.
The Department for Transport is hoping that the new sanctions will act as a strong deterrent to drivers.
Not only will those caught get a £200 on-the-spot fine, but if they are caught twice and accrue 12 points they will automatically appear in court and face a fine of £1,000 and a driving ban of at least six months.
However, new drivers will be hardest hit – they face having their licences revoked after the first offence, and to regain their licence must reapply for a provisional licence and may only drive as a learner until they pass further theory and practical tests.
- Find out about our Learn & Live presentation.
- Cleveland Police have set also up a Community Speedwatch initiative. Find out more and become involved.
- View the Brake (road safety charity) website
View the Governments’ THINK! road safety campaign website