Learn and Live

learn-liveWe are here to keep the people of Cleveland safe from injury or harm as a result of fire incidents, road traffic collisions and other major emergencies.

Learn and Live is a series of high profile and hard hitting presentations which supports our work at achieving this.


Road Safety

Did you know?

  • In the UK one in eight driving licence holders are aged 25 or under, yet one in three drivers who die on the roads is under 25
  • An 18 year old driver is more than three times as likely to be involved in a crash as a 48 year old
  • One in five new drivers crash within six months of passing their test

This presentation aims to:

  • increase awareness of road safety, targeting high risk groups such as young prospective drivers, new drivers, passengers and other road users
  • reduce road death and serious injury through influencing driver, passenger and pedestrian behaviour
  • enable young people to understand the consequences of risk taking and poor driving
  • signpost new drivers to approved driver/rider training in partnership with the Cleveland Casualty Reduction Group

Content focuses on the causes of the most serious road traffic collisions nationally, these are known as the fatal four, which are:

  • Driving at speed
  • Alcohol or drug driving
  • Seatbelts and child car seats
  • Mobile phones and distractions

This presentation is delivered with our partners Cleveland Police, the North East Ambulance Service and Local Authorities. It also features two members of the public, Jan Woodward and George Galli-Atkinson who both lost daughters in road traffic collisions.

Since starting in 2005, over 65,000 people across Cleveland have seen it and each year we deliver over 100 presentations in schools, colleges and vocational skills training centres targeting years 11, 12 & 13. We also present to young adults involved in the Criminal Justice System.


Home Safety

This presentation is used to tackle accidental home fire injuries and fatalities in the home.

It uses graphic images, emotive video content and audio content from actual fire calls to the Brigade Control Room in order to get our safety message across. It launched in August 2008.

This presentation is supported by Lynne Ford who lost her son in a chip pan fire and who has campaigned tirelessly with the Brigade. So far this has been delivered to over 11,000 people across the area.


Drugs and Alcohol Awareness

This is a new area of work for us and launched at Stockton Riverside College in December 2010.


Contact us

For more information, you can contact us on 01429 872311 or email Andrew Bright,  Learn & Live Co-ordinator at abright@clevelandfire.gov.uk